Build a reading list of 12 texts on practice perspectives and sources of influence for your project. – Task 6

References

1. Collins, H. (2019). Creative research: the theory and practice of research for the creative industries (2nd ed.). London Bloomsbury Visual Arts.

Branding Strategies

1. Davies, M. (2018) Storyate.g.y: Unlock the power of your brand with a story-based branding strategy
   
   
2. Miller, D. (2017) Building a StoryBrand: Clarify Your Message So Customers Will Listen
   
   
3. Sasmita, J., & Suki, M. N. (2015). Young consumers’ insights on brand equity: Effects of brand association, brand loyalty, brand awareness, and brand image. Young consumers’ insights on brand equity: Effects of brand association, brand loyalty, brand awareness, and brand image, 43(3), https://doi.org/10.1108/IJRDM-02-2014-0024

Design

1. Bajaj, A., & Bond, S. D. (2018). Beyond Beauty: Design Symmetry and Brand Personality. Journal of consumer psychology, 28(1), 77-98. https://doi.org/10.1002/jcpy.1009
   
   
2. Nodder, C. (2013). Evil by design: interaction design to lead us into temptation (1st ed.). John Wiley & Sons.
   
   
3. Ogilvy, D. (2007). Ogilvy on Advertising. Welbeck Publishing.
   
   
4. Top, P., & Cleveland, J. (2010). Designing for the greater good: the best in cause-related marketing and nonprofit design. Collins Design.

Mental Health and Wellbeing on Beauty

1. Glamour Magazine https://www.glamourmagazine.co.uk/article/beauty-industry-mental-health-holistic-wellness
   
   
2. Jiotsa, B., & Benjamin, N. (2021). Social Media Use and Body Image Disorders: Association between Frequency of Comparing One’s Own Physical Appearance to That of People Being Followed on Social Media and Body…. 18(6), 10.3390/ijerph18062880
   
   
3. Mindwise https://mindwise.org.au/how-does-body-image-affect-our-mental-health/ 
   
   https://www.mind.org.uk/workplace/mental-health-at-work/taking-care-of-yourself/five-ways-to-wellbeing/
   
   
4. Wykes, M., & Gunter, B. (2005). The media and body image: if looks could kill. SAGE.