- What is the research question/topic/issue or theme you want to explore?
Beauty and the Media - What different contexts might your topic apply to – commercial, artistic, cultural, community, tourism, heritage, environmental, educational?
Commercial – advertising and selling beauty products. Artistic – how the product is applied to make you look beautiful. Cultural – living in a society that uses cosmetics to enhance our looks. Community – feeling accepted in social gatherings. Heritage – how beauty products have been used for generations. Environmental – FMCG are thrown away in household waste filling landfills. Educational – learning how to look beautiful and how to behave in society. - What types of methods/approaches/processes might be used to explore the topic/theme/issue/question in more detail?
Literature reviews. A look at the ethical issues. A poll on social media and a questionnaire in the university with students. Encoding and decoding advertising from beauty and personal image brands, what they are doing to make their campaigns effective and how I can make my campaign effective. Methodologies of deduction, curation and design ethnography. - Think about different creative methods and creative skills you might want to use to realise your ideas/practice/outcomes?
I will look at historic campaigns, I will be producing concepts for an awareness campaign through various channels that young people are looking at. I will use my graphic design skills acquired from working in the industry and create the campaign - How do you propose to approach this topic in relation to your subject specialism?
Through design ethnology and deduction, I will build up an understanding on everyday lives and experiences of beauty and mental health, my aim would be to work on ideas for concept development and implementing it. - What work/outputs might you generate?
Graphic design of on and offline campaign collateral
. - How might a graphic designer, interior designer, artist, fashion or textiles specialist, animator, photographer or other create a project on a topic/theme?
I will research, then create a campaign brief to hit the aims and objectives of my topic, beginning with scamps for idea generation, planning the design and making the on and offline campaign. - Have you got a GANTT Chart or timetable with deadlines of different phases of your research practice for your project proposal?
This will appear in the appendix and will include term 2 and term 3. - Do you have some clear aims and SMART objectives?
This will be included task 10, p30 - What specific thought processes/insights do you currently have about the project management and delivery of your proposed idea?
See task 10, p30 - Weigh up your ideas with a SWOT: Strengths/Weaknesses/Obstacles/Threats
See project proposal, p37 - What kind of practical work or development work might you include in an appendix at the end of your written proposal?
The Gantt chart will appear here.-
